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GEO

LLMO

Large Language Model Optimization

Practices that increase the odds a large language model retains, understands, and correctly restates a brand's information.

LLMO covers everything that shapes how a model represents a brand: consistent public content, structured data, and presence on reliable sources cited during training or retrieval.

Unlike GEO, focused on a single answer, LLMO targets the model's long-term memory: how it describes the company even without a real-time search.